DraftKings CEO Talks the Future of Daily Fantasy Sports With CNBC

"There's going to be a lot of really interesting and cool things we can do to integrate with the actual live sporting experience," Robins said in a recent interview with CNBC's "Power Lunch."

Robins, who will be appearing at this week’s first ever Daily Fantasy Sports Expo in Miami Beach, added: "When people play Draft Kings' fantasy products they tend to watch more games, they tend to be more into the statistics and doing research on the games.

"All of the games around the league are interesting to them, not just those from their home team or just those that have playoff implications," Robins added. "Even when a game is a blowout, its fun down to the last moment because fantasy statistics are still being accumulated."

This past week, the Boston-based company secured another $300 million in funding and is now valued at $1 billion.  CNBC claims that Draftkings, with investors that include the likes of ESPN, Fox Sports and Major League Baseball, is firmly in the elite class of Wall Street unicorns.  

- Aaron Goldstein, Gambling911.com

By Aaron Goldstein
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